On Wednesday May 28th, I announced a decision putting all the remaining Roundtable events on a vacation for the summer. This was one of the hardest decisions that I’ve ever made.
By many metrics, the Third Thursday’s have been a success. Past TTR’s have had generally good attendance, are considered one of the better business building events and have given me and my company a strong and respected name value in a short amount of time. I was sincerely looking forward to hearing many of our presenters. Some have been friends since before we started, while others I have just met. I hope to work with all of them again in the future.
But, after much debate and counsel, a tough decision had to be made. Summer has always been our down season. In this business, we go head to head against events such as golf outings for people’s networking activity. Also, this is vacation season - people are traveling to amusement parks, cottages and places near and far. Our attendance traditionally drops by one-half or more. With the amount of expenses, time and effort involved to stage an event, I can’t cost justify doing a roundtable for only 9 people.
One of the challenges in promoting an open business building event is to make it such a tough decision for you, your time and your dollar. Unlike membership-based networking groups, people can emotionally support the event, but don’t have to invest until they make the decision to attend. I have fought these membership-based model, since one of the motives was I wanted to make the events so compelling that you couldn’t stay away. I must report that all options for the future of the Roundtables are on the table right now.
I also am at a place where I want to make all the events better. I know that there is a lot of room for improvement and enhancement. Some of the attempts to diversify through hosting other events have been met with less than robust reactions … and attendance. One of the challenges is that I have as a sole prop, I can really only do so much with the same 24 hours we all have been given. I have great help on the days of the events, but not as many hands helping in between them.
Many of the ideas implemented to grow the events or get participation at higher levels haven’t been as well received as has been the discussions about them. I do welcome ideas how to make the events a better value, more enjoyable or improve the outcomes.
For those who have truly been friends of the Roundtable, I do appreciate your attendance and support. I hope you found value in our efforts and trust you will return when we come back.